Friday, October 1, 2010

AdWords and AdSense

AdWords: for Advertisers who want to create a advertising campaign. Advertiser pays Google.
AdSense: for Publishers who publish advertisers for Google directly and for advertisers indirectly. Google pays you.

Got from a forum about Google:

AdWords
: The Google AdWords program enables you (an advertiser) to create advertisements. Advertisements that you create through AdWords appear on relevant Google search results pages and also on sites that participate in the Google AdSense network. Google AdWords is Google's proprietary advertising platform that generates for example those text-only ads on the right hand side of Google Search results as highlighted in the print screen below.

Google AdWords is a pay-per-click advertising program where you bid on keywords and write ads. These ads then appear on Google when people type in those keywords and do searches. When someone clicks on your ad, you pay Google however much you bid on the keyword.

AdSense: The Google AdSense program enables owners of web sites (aka publishers) to display AdWords ads on their web sites. AdSense is a program that lets Google put AdWords ads directly on your web site. In other words, AdSense is Google's syndication program for its AdWords ads. Any AdWords ads that are displayed at (we say "syndicated out") at third party web sites do so via Google's AdSense program. That means that the ads seen via the AdSense program are AdWords ads posted on third party sites. The Google AdSense program delivers Google AdWords ads to individuals’ web sites, and Google then pays web publishers for the ads displayed on their sites based on user clicks on ads or on ad impressions. When someone clicks on the ad on your site, you make money (see Make money with AdSense).

Difference between AdSense and AdWords summary:

AdWords are the ads. AdWords is an advertising program to create more exposure for your site.
Users of the Google AdWords program are called advertisers.
You pay to Google.
AdWords bring your site instant traffic.

AdSense is the syndication program.
AdSense is a monetization technique that you can use to help your site generate some extra money.
Users of the AdSense program are called publishers.
Google pays to you.

Monday, December 10, 2007

想通了



人真的是不能总是思考,天天想我的PS怎么办,没有行动一切都是扯淡,所以今天一定要加油起来,坐回原来的自己。每次总是要经历一些弯路才能走回原路,不管怎样继续前进。明天开始好好准备PS,不能总是这样没有成就感下去,不然活着还有什么意义呢?

要成功,就要不顾一切往前冲!

Wednesday, December 5, 2007

what should i do next?

i feel empty and sad because i don't know what to do. i am not a student. i do not find a friend here. i can not find myself in the community. nearly all of the chinese are students. they have their own business. however, i cook all the time at home, wash clothes, clean my room. i am never a student. so, i am not good now. sometimes i feel i am stupid cause i can not find something intreseting.

what should i do?

i have to apply for my master degree. but i do not know whether i like the major or not. in the future,i have to live on the job. so if i am not like it, how do i deal with it. i do not know.

i am sure this is the most terrible time in my life.

Wednesday, October 17, 2007

考试


从幼儿园就开始考试了!大大小小的经历了好多场,少说也有上百次了,但是基本上上考场之前我总是胆战心惊,生怕考砸了,虽然靠砸的不多。嘿嘿!从小我的老爹就要求我要考好,所以在很小的时候我就开始了与人竞争的生活,想来还真有点残酷哈,不过小学时候的那些竞争是可以忽略不计的。多亏了老爸!因为在17个人的班级里,就我的老爸比较严厉一点,其他父母可能把心思都放在了种田上,忽视了小孩的教育。但是他们忘记了小孩才是他们最有价值的,最有潜力的土地吧。
到了初中,我这个小学的第一名成了新班级的第十一名,你说郁闷不郁闷,为了替万松小学争口气,我硬是在期末的时候冲到了第一名,啊,那一年期末是多么的威风啊,语文128(130总分),英语126,数学不记得了,反正是个年级第一名。心里之爽,难以形容啊,嘿嘿!不过好景不长,初中就这一次第一名了,高中就更别提了:(总是有一些人,考得比我好。分析了一下原因,我觉得主要是我偏科,还有就是没有进入状态,不过这句还真是鬼话,在大学的时候我也没有怎么进入状态,总是在考完之后才恍然大雾,其实可以哪样哪样学,但是考试已经结束了。不过,高中不管怎么学,都还是知道在学什么,哈,大学里面有的课程学完了都不晓得自己在学什么,真是见他爷爷的鬼了!
说实话,大学我是真的认真的严肃的在学习,不过还是考得不是好高,反正我当年的辉煌已成为昏黄了!不过所幸的是认识了很多对考试有许多不同见解的兄弟姐妹们,让我受益匪浅啊!anyway,分高就是好啊,保研啊,出国啊,工作啊,好处大大的有就是了。
最后还是要说说我比较得意的考试,考研,虽然准备时间很短,但是结果却是紧张中的很好,嘿嘿,还拿到了全额奖学金,给了父母一个惊喜,我想这是我最让他们引以为自豪的事情了吧。比较郁闷的考试除了许多付出许多,得到很少的本科考试外,就是考GRE了,爷爷的,那个分真是拿不出手啊。不过够用了,管他的呢!我真是想不通,为啥我不喜欢的考试总是考得不好呢?算了,本人天分就是这样,一个女人学习工科已经很不容易了,更何况是学很难的工科,那就可以原谅了。有时候还要羡慕一下自己是学工科,智商提高了不少,思维变化了不少,生活简单了许多!

纪念考试!纪念逝去的学习生活,不论怎么样,伴随考试的那些年头里,我成长了不少!更加开朗,更加有自信,更加漂亮了!